Corporate Bitcoin Trend: 54 companies will dump $500 million on BTC Treasury

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At least in the halls of the Ministry of Corporate Finance, the appetite for Bitcoin is clear. More companies are taking part in the bandwagon. Proof of the appeal and status of crypto as a secure shelter asset.

In early July, companies’ Bitcoin rose sharply as 54 companies revealed new financial plans or purchases. Overall, over 8,400 BTC ($500 million at current prices) has flowed into the company’s financial resources.

Both agile startups and established names joined the rush, highlighting the rapid shift in corporate finance towards digital assets.

Major trading shakes the market

Figma surprised investors by filing an S‑1 showing a Bitcoin acquisition (843 BTC) of nearly $70 million. Cel Ai and Opyl Limited each created their first entry, while Hyper Bit added more holdings.

Meanwhile, 12 companies, including two gold sector companies, outlined future crypto allocations. Amber International has raised a consortium that will look to private placements for its BTC strategy and a domestic V8 acquisition plan, and weaving Bitcoin into the new Treasury framework.

Stable purchases and bold plans

Approximately 18 companies actually added coins, contributing to 7,591 BTC. Blue Star Capital has arranged $1.7 million in funding to acquire indirect BTC exposure, and Metavesco has launched its first formal financial program. The Swedish Flagbyte group was topped with approximately $530,000 worth of BTC.

Gold mining company Hamak Gold has retained revenue from $3.4 million in capital raising for use in future purchases of BTC. The scope of activity is diverse but increased confidence for long-term ownership of the code across heavyweights and niche participants.

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BTCUSD is currently trading at $108,450. Chart: TradingView

Companies show continuous growth

Beyond immediate purchases, the 14 companies signaled plans to continue expanding their Bitcoin reserves. Food -Service Operator DDC Enterprise surprised the market by securing a portion of the funds allocated to BTC, securing almost $530 million in new funds.

Publicly declaring these intents helps companies reassure investors that Crypto is not a fleeting experiment.

Additional announcements from policy adjustments to internal guidelines updates categorized the total into six more disclosures. That transparency can alleviate concerns about volatility, custody risks and accounting treatment.

This wave of activity reveals that codes have moved far beyond their niche appeal. Price fluctuations remain a factor and need to cancel custody logistics, but more companies see Bitcoin as a valuable and practical storage.

With startups and blue chip companies planning and purchasing, the role of Bitcoin in the corporate Treasury appears to be deeper.

Meta featured images, TradingView chart

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