The first half of 2025 is eventful for Crypto. Bitcoin (BTC) prices rose about 24% in the first six months, while Ethereum (ETH) lost almost 12% of its value.
With President Donald Trump taking office in January, the US approach to cryptocurrency has changed dramatically. Several lawsuits against crypto companies launched during the Biden administration have been removed or resolved. And the passage of the Genius Act marked the first cryptography in the United States
Bitcoin also became an asset of choice amid Trump’s tariff uncertainty, pushing it to a May record high of $112,000. Institutional interest in Bitcoin and crypto has also skyrocketed, with Farside investors data showing that as of July 3, the net inflow of the Spot Bitcoin Exchange-Traded Fund (ETF) totalling approximately $14.4 billion.
BTC is currently trading above $117,000, so there is a trend that investors can expect in the second half of 2025.
Bitcoin finance company boom
Several Bitcoin finance companies have appeared since Trump signed an executive order in March to create a strategic Bitcoin reserve for the US. Bitcoin Treasury Company holds the majority of BTC’s reserve assets.
Michael Saylor-led strategy (formerly MicroStrategy) has tracked models for many years, but companies like Metaplanet and Twenty One have become new participants. Last week, Saylor said that Bitcoin finance companies have the potential to grow exponentially.
Companies such as Coinbase and Universal Digital Inc. have also announced plans to create a BTC Ministry of Finance. Last month, the US Securities and Exchange Commission (SEC) greenlighted a $2.3 billion Bitcoin Treasury Department contract for Trump Media and Technology Group, owned by Trump.
Bitcoin finance companies have appeared in all major global economies, and this trend is likely to continue in the second half of 2025, Stephen Cole, co-founder and CEO of Bitcoin finance solutions provider Castle, told Investopedia. Cole said:
“The second half of 2025 marks as financial assets the pivotal moments for Bitcoin adoption driven by global market trends, changes in corporate strategy and convergence of institutional validation.”
Cole added: “The question of whether or not you’ll win Bitcoin is always going to go on for every company, regardless of its size.” In fact, by the end of 2025, Cole hopes that several major tech giants will begin defining BTC purchase and allocation strategies.
Altcoins still have a role
Despite the rise in Bitcoin finance companies, demand for altcoins could continue for the remainder of the year. David Lawant, head of research at Falconx, told Investopedia that despite the ease of access to BTC, Altcoins, which have a “strong, clear core value proposition,” will continue to perform. Lawant added:
“Regulatory shifts such as the Crypto Market Structure Bill and a more tolerant attitude towards distributed finance (DEFI) experiments could unlock strong new trends.”
Cryptographic ETFs and IPOs
As the SEC has adopted a more friendly approach to cryptocurrency under the Trump administration, more ETFs could be approved by the end of the year. Bloomberg ETF analyst James Seifert said:
“I think the majority, if not all of the 19B-4s currently submitted will be able to get approval by the end of the year.
Many crypto companies have also been public since their launch in 2025, with Circle’s IPO exceeding expectations, bringing stock price growth of 475% in less than a month. Gemini has secretly filed an IPO, but there have been reports that OKX could be made public. This trend may continue for the remainder of the year.
Bitcoin and Ethereum prices
Most analysts are bullish about the BTC price outlook for the second half of 2025. “Bitcoin is about to break out of its multi-year channel,” said Stockmany lizard, a pseudonymous BTC analyst, recently featured on X.
Bitise Asset Management is sticking to its initial forecast of a $200,000 BTC price by the end of 2025, but we are not very sure about Ethereum’s ability to recover. Standard Chartered also repeated the $200,000 BTC price forecast.
As for Ethereum, the future looks uncertain, but it may not be time to give up. Lawant believes that the increase in the launch of Spot ETH ETFs, combined with the fact that it is “not supported by many institutional investors,” means there is “meaning room for catch-up.”