MLG Crypto saw a dramatic price surge, but quickly abandoned most of its profits after allegations of an influencer-driven pump-and-dump scheme surfaced. Should I invest in MLG?
summary
- MLG Crypto went above 180% on July 29th to return to $0.013.
- Much of the hype was driven by controversy over alleged pump and dump schemes involving MLG.
- Based in Solana, Meme tokens mainly trade with decentralized exchanges such as Raydium and Lbank.
Data from crypto.news shows that tokens skyrocketed by more than 180%, reaching an intraday high of 0.023 on Tuesday, July 29th. However, the meeting was short-lived. The price quickly pulled back, stabilizing around $0.0122 at the time of writing.
Source: crypto.news
Despite recent spikes, MLG is nearly 92% below its all-time high of $0.162, recorded in January 2025.
What is MLG?
MLG is the ticker symbol for the 360Noscope420blazeit, a Solana-based meme token released in April 2024. The name “MLG” nods to major league games and draws inspiration from the job calls and competitive gaming culture of the early 2010s.
However, it is important to note that MLG Crypto does not have any official ties to major league games or parent company Activision. The tokens use similar visuals and themes, but these are part of a nostalgic meme appeal and not a certified brand partnership.
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Why do MLGs gather?
The latest rally appears to have been driven by social media hype and a surge in trading activities, allegedly promoted by well-known influencers, including Faze Banks, the co-founder of eSports organization Faze Clan.
Trading volumes have skyrocketed across platforms such as Raydium and Lbank, making MLG/SOL pairs one of the most active Solana-based decentralized exchanges.
The controversy escalated after bank and streamer Adin Ross was accused of manipulating the price of token profits. Although both denied fraud, the bank announced that he had resigned as CEO of Faze Clan, citing emotional burnout and damage to his reputation.
Banks was seen denounce Ross in a screenshot of the rounds in X.
Source: Chris on X.
The repulsion contributed to a sharp retracement of the token shortly after peaking.
This is not Faze’s first brush with Crypto controversy. In 2021, several Faze Clan members were involved in promoting the “Save the Kids” token.
Faze Kay was removed from the organization, but others have been suspended following claims of insider trading and deceptive marketing. That history added further skepticism about MLG’s recent pumps.
Should I invest in MLG?
Today, MLG remains a highly speculative asset. Its value is not backed up by formal utility, revenue or product roadmap, but relies on community momentum, nostalgia, and influencer-driven hype. It may offer short-term profit opportunities, but its long-term investment outlook is extremely uncertain.
The main concern for future investors is the nature of its trade environment. MLG is primarily traded on decentralized and neglected exchanges such as Raydium, Lbank, Xt.com and Meteora.
These platforms tend to have more stringent liquidity management and less restrictive, making it easier for whales and coordinated groups to manipulate price actions without supervision. This increases token volatility and makes you vulnerable to pump-and-dump cycles, especially during hype-driven gatherings.
For traders with high risk tolerance, MLGs can be exposed to fast price fluctuations and the cultural novelty of meme coin trading. However, for prudent or long-term investors, the lack of transparency, high volatility, and a history of influencer-related operations should be considered a serious red flag.
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Disclosure: This article does not represent investment advice. The content and materials featured on this page are for educational purposes only.