The strategy is gathering more money to buy Bitcoin. Based on the report, the company filed with the U.S. Securities and Exchange Commission on July 31 to provide a new floating rate Series A permanent stretch preferred stock, or STR, of up to $4.2 billion. The move follows a recent IPO, funding another Bitcoin purchase.
STRC Stock Sales Details
According to filing, the strategy (previously micro-strategic) can sell STRC stocks at market prices through TD Securities, Barclays Capital, Benchmark Company, Clear Street and Morgan Stanley.
Each share was last traded on the Nasdaq for $94.50. There is no fixed schedule for sale and offers a company room to choose the best moments.
The report reveals that net revenue covers the needs of general companies and the purchase of more Bitcoin, but an exact split has not yet been set.
Strategy (formerly MicroStrategy) reported a net profit of $10 billion in 2025 due to a rise in Bitcoin price. The company has announced plans to raise $4.2 billion through STRC’s permanent preferred stock to buy additional Bitcoin. Its holdings rose nearly 20% in the quarter.
– WU Blockchain (@wublockchain) July 31, 2025
The strategy’s recent IPO has resulted in $2.52 billion. Based on the report, the company has since converted $2.46 billion of its $2.47 billion net revenue to approximately 21,021 BTC.
The transport increased the total Bitcoin stash to 628,791 coins. At an average cost of $73,227 per coin, the company currently owns nearly 3% of its Bitcoin distribution supply. This big purchase shows how the strategy can quickly use fresh capital to boost holdings.
Q2 results and targets
The strategy’s second quarter report shows operating profit of approximately $14 billion. That number includes $14 billion of unrealized profits in Bitcoin Holding, which has driven a jump of just over 7,000% since last year.
The company also recorded gross profit of $78 million from software subscriptions and product licenses. In the first half of the year, the strategy raised over $10 billion through market programs and IPOs.
The strategy brought in $584 million in STRK stocks, $723 million in STRF and $1 billion in STRD. The company’s leadership set stronger goals for the rest of the year. A 30% BTC yield and a BTC increase of $20 billion.
Market impact and outlook
According to data from Bitcointreasuries, 285 entities hold Bitcoin in their financial resources, but most own only about 3.64 BTC each. The strategy’s bold funding and purchasing procedures could keep demand high and support Bitcoin prices in the coming months.
At the same time, investors will monitor whether the company is able to meet dividend payments if the price of Bitcoin drops. US regulators are also paying close attention to the movements of large crypto companies.
The strategy approach shows how public companies can use stock sales to add bitcoin to their balance sheets. If the market becomes unstable, you will face testing. For now, Bitcoin’s great support is highlighting how far companies can move in the crypto world.
Unsplash featured images, TradingView charts
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