According to a report by Mercado Bitcoin, crypto trading activity in Brazil increased by 43% year-on-year in 2025, with the average investment amount per user exceeding approximately 5,700 reais, or approximately $1,000.
The report revealed that this spike was driven by increased usage of stablecoins and growing demand for low-risk crypto products alongside traditional tokens.
Increase in trading volume
Bitcoin remained the most traded asset, closely followed by USDT, Ether, and Solana. Stablecoin trading volume is about three times higher than last year, indicating that many investors are moving their funds into fixed tokens for trading or as cash-like holdings.
The report shows that approximately 18% of investors currently hold multiple digital assets, indicating a wide range of portfolio options beyond single-coin speculation.
Source: Mercado Bitcoin
Bond tokens gain momentum
Demand for tokenized fixed income products has skyrocketed. Renda Fixa Digital (RFD) recorded a 108% volume increase, and Mercado Bitcoin distributed approximately $325 million through these structured products during the period under review. According to the report, many retail investors are using these products to seek stable yields rather than just chasing price increases.
Young traders boost numbers
Young investors were the main driver, with participation of investors under 24 increasing by approximately 56%. Activity increased across age groups, but the fastest increase was clearly among younger people.
Regional data shows that São Paulo and Rio de Janeiro lead in terms of transaction value, but transactions are also expanding to other states. Average ticket size increased and overall transaction value rose even as more people entered the market.
Regulation and market signals
Tax authority statistics and market trackers give similar signals. The latest information from the Receita Federation, which covers activity through September 2024, shows that cryptocurrency transactions measured by BRL have increased by about 24%, with one report pegging USDT’s share of on-chain transaction volume to nearly 62%. These numbers highlight how stablecoins have become central to traffic in and out of Brazil’s crypto market.
What this means for investors and companies
According to the report, the Brazilian market is showing signs of maturing, with investment volumes increasing, product choice expanding, and stablecoins being increasingly used for trading and storage.
Exchanges have responded by adding more bond-style products, and younger users are helping to expand the investor base. Market watchers warn that while this does not eliminate price risk, it signals a change in behavior as more people use cryptocurrencies to combine trading and yield strategies.
Featured image from Unsplash, chart from TradingView
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