Bold Brewing: Spanish Coffee Giant OKS $1.17 billion Bitcoin Strategy

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Vanadi Coffee’s board took a bold step. On June 29th, shareholders supported a plan to put up to 1 billion euros (approximately $1.17 billion) in Bitcoin. This move shows a sharp turn from the old ways. It also puts a small Spanish chain into the spotlight for a small crypto bet.

Bold financial shift

According to BME’s Growth submission, Vanadi will make Bitcoin a major reserve asset. The company plans to stack a large amount of BTC along with the espresso machine.

Shareholders approved the plan with a clear vote. Currently, Vanadi aims to match Japanese Metaplanet with companies such as Strategy, which owns over 200,000 BTC.

Early Bitcoin purchases and stocks surge

Based on the report, Vanadi has already purchased 54 BTC, worth around 5.8 million euros at its current rate. That stock more than tripled in June after news broke.

Investors seem to be hungry for companies using crypto in their cash piles. The rally shows how much appetite there is for digital assets now.

The Struggle in the Core Coffee Business

Banadi runs six coffee shops in and around Alicante. The chain reported an operating loss in 2024 of €3.3 million, an increase of 15.8% from the previous year. Increased coffee costs and fierce competition have narrowed the margins.

See also  China and Russia accept Bitcoin for trade as the US economic impact is under scrutiny

Management rejected an EUR 50 million offer from a local consultant before speaking to Alpha Blue Ocean, who bullied the 15 EUR 1.5 billion funds.

Btcusd is currently trading at $107,632. Chart: TradingView

Expertise and risk questions

Analysts warn that the Treasury-grade crypto movement is in deep demand. Vanadi’s leadership has little history in the crypto market or in the large-scale balance sheet play. Spikes and crashes in Bitcoin can hit the company hard.

Spanish regulators are still dealing with digital assets with caution. Slip-ups can lead to fines and forced asset sales.

Gambling or overreach calculated?

Several companies from around the world, from Bakkt in the US to Tesla, have been immersed in Bitcoin. Banadi stands out for betting his future on the cafe chain’s balance sheet. The 1 billion euro War Chest has warped its store network and current losses.

If Bitcoin climbs sharply, Banadi could make a big profit. However, if the market is sour, the chain may have trouble leaving the door open.

Vanadi’s move shows how much corporate finance has moved towards Crypto. It also raises fresh questions about focus and expertise. Some investors cheer, while others are nervous. Either way, this little coffee chain has created a big name for itself in the Bitcoin world.

Unsplash featured images, TradingView charts

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