Japanese Bitcoin investment company Metaplanet has entered the US market with the launch of Metaplanet Treasury Corp., a fully owned division based in Florida.
According to a statement on May 1, the company said the move marks a key step in its strategy to increase its global presence and deepen its role in the Bitcoin ecosystem.
Metaplanet Treasury Corp.
The Bitcoin-focused company is planning to raise $250 million in capital through new entities. The funds will boost BTC reserves and provide improved liquidity solutions for institutional investors.
Metaplanet CEO Simon Gerovich said the move marks a turning point in Metaplanet’s growth as a company focused on the Bitcoin Treasury.
Gerovich also explained that Florida was chosen as the foundation of the entity as its status as a key place for bitcoin-related innovations has risen. He noted that the new branch will support the 24-hour operation and help to broaden the impact of Metaplanet in the US financial markets.
Metaplanet’s expansion to the US continues with a list of the OTCQX market under the Ticker MTPLF in December 2024. The company also operates in the Virgin Islands, UK.
With US subsidiaries in place, Metaplanet is positioned to strengthen its global structure and move quickly in changing markets.
Meanwhile, Metaplanet’s entry into the United States is supported by the appointment of well-known counsel. The company recently added Bitcoin Magazine CEO David Bailey to its Strategic Advisory Committee. This followed the previous appointment of Eric Trump, the son of US President Donald Trump, to the same board.
The advisory committee is made up of global thought leaders and industry veterans working to advance Bitcoin adoption and financial innovation.
A competitive landscape
Metaplanet’s entry into the US sets the stage for a new level of competition at the Bitcoin Treasury.
The Japanese-based company already owns over 5,000 BTC and has acquired the largest company Bitcoin holder in Asia.
The Reserve Holdings positions it to compete favorably with major US players who are actively expanding their Bitcoin portfolio. The strategy led by Michael Saylor (formerly MicroStrategy) continues to dominate over $52.7 billion in space with over 553,000 BTC.
Thus, as the institutional appetite for Bitcoin grows, Metaplanet’s US expansion could become a scary player in the evolving digital assets situation.
