Strategy, formerly known as MicroStrategy, doubles Bitcoin. Executive Chairman Michael Saylor went to CNBC’s “Scoobox” on Friday to explain why the company doesn’t hold cryptocurrency.
Saylor called Bitcoin “digital capital,” revealing that its strategy has purchased over 628,000 BTC. This is worth around $72 billion. This accounts for almost 3% of all Bitcoin that exists. The company recently raised $2.5 billion through its Series A permanent preferred shares IPO, selling 28 million shares for $90 each. These funds were used to purchase 21,021 BTC on July 29th.
Bitcoin-funded IPOs have now become a key strategy
According to Saylor, the strategy has conducted four funding rounds this year. Two of them each brought in $500 million, while the other brought in $1 billion. The fourth latest product, which raised $2.5 billion, reportedly was the largest IPO of 2025 based on total revenue.
This business model is not just about cementing capital and using it to buy bitcoin, but it’s more than just keeping crypto. Saylor believes that it can turn volatile digital assets into sophisticated securities, which will appeal to professional investors. He called for a new product branded as “Stretch” (STRC), the most exciting product to date.
Public companies holding Bitcoin is rapidly increasing
Saylor also spoke about how other companies are taking part in the Bitcoin movement. He said more than 160 public companies now hold Bitcoin in their reserves compared to about 60 people a year ago. In total, it owns approximately 955,048 BTC. This is 4.55% of the total supply.
He added that Bitcoin is beginning to replace traditional assets such as gold, real estate and even equity as a valuable store. Saylor claimed that Bitcoin is “demonetizing” these old asset classes. For companies considering increasing the value of their shareholders, he suggested that putting money in Bitcoin makes more sense than holding cash or buying something like private equity.
Strategy says you don’t want to own all of your bitcoins
Saylor revealed that his company is not trying to save the entire supply of Bitcoin. He believes it’s not “very” to own that 3% to 7%, but emphasized that the strategy would also like to be shared with others. He pointed out that BlackRock actually holds more BTC through its iShares Bitcoin Trust (IBIT).
He also stated why large companies like Apple and Microsoft don’t buy each other’s stocks or S&P 500 companies. According to him, the SEC rules stop them from doing that, so they are limited to buying back their stocks. Saylor believes that without these rules, many large tech companies are likely to invest in each other.
Featured images from Joe Raedle/Getty Images. Skye Gould/Insider, TradingView chart