- The deepfakes of AI are on the rise, beginning to shake everything from politics and funding to the basic trust that relies on online every day.
- In response, World Network is expanding its evidence of human technology to help fight back against the growth of fake content and digital fraud.
Artificial intelligence (AI) as a science field began in the 1950s in the 20th century. In the 21st century, AI is now driving everything from voice assistants, healthcare diagnostics, finance, agriculture and more. There are catches and deep fakes. What was first considered experimental has now become a threat.
Because of the context, deepfakes are realistic, but fake images, videos, or audio clips generated by artificial intelligence often use deep learning models, such as the Generating Aggressive Network (GAN).
The World Network, a global identity project supported by Openai CEO Sam Altman, is designed to distinguish one of the biggest new challenges in the digital world: humans and increasingly persuasive AI-generating entities. At the heart of this project is a system called “human proof.” This is a biometric verification system that does not require invasive personal data and ensures that someone is a real, living human, not a bot or AI. This is done through a device called an ORB.
In a recent podcast, Eddy Lazzarin, CTO of A16Z Crypto, Remco Bloemen, Head of Blockchain at the World Foundation, and Chief Architect of Tools for Humanity, discussed the challenges of examining human identity in an era dominated by AI agents, bots, and deepfakes. They highlighted how global technology is designed with privacy, aiming to validate humans on a global scale without compromising individual anonymity. So far, over 27 million people have joined the global network.
Initiatives to Strengthen Digital Verification
World is working with Rappi, the top delivery app in Latin America, to prove that you can humanize yourself just as easily as ordering takeout. People at Buenos Aires can now schedule a global ID verification through the Rappi app, and trained courier will come directly to the door with orbs to complete the process. This is a move designed to make secure, anonymous identity verification more convenient and accessible.
Meanwhile, in Taiwan, residents can now directly check their world IDs in Taipei’s first ever world space. The launch was not at a better time. 88% of Taiwanese citizens say they are worried about communicating to humans outside of bots online. This step brings true peace of mind.
In Korea, the world has partnered with Kaist, the leading science and technology university, to launch Asia’s first anonymous, multi-party calculation (AMPC) node. This technology allows various stakeholders to cooperate with shared data, providing a powerful way to protect privacy while enabling identity on the blockchain, without revealing individual inputs.
This is not just about global networks. IOTA is creating tools to prevent the misinformation brought about by AI. As reported by CNF, their new decentralized digital identity system provides content creators, institutions, and even encrypted credentials. It’s about giving users control over their data while ensuring that what you can see online is authentic.