Rumble, a video platform aimed at freedom of expression, announced the launch of Rumble Wallet on January 7 of this year. Co-developed with Tether, this tool allows creators and users to manage Bitcoin (BTC), stablecoins Tether (USDT), and Tether Gold (XAUt) directly from their application infrastructure.
From a technical point of view, Wallet stands out as a self-custody solution. This means that you are solely responsible for your private key, eliminating counterparty risk.
The implementation is supported by: wallet development kit Tether’s (WDK) and Includes compatibility with red lightning Reduce fees and settlement times for small transactions.
Chris Pavlovski, Founder and CEO of Rumble, commented on the launch:
“Rumble stands for freedom of expression in the same way that cryptocurrencies and the decentralized internet stand for freedom. Rumble Wallet is a natural combination of both.”
application Now available for download On devices with Android and iOS operating systems.
The introduction of this tool will give Rumble a competitive edge against the giants in the space. YouTube, the leader in this space, uses traditional financial infrastructure. This is a limitation for many content creators; Especially in regions like Latin America.
The system YouTube uses allows creators to Depends on bank payment process This involves multiple intermediaries, increases operating costs, and limits access to underbanked areas. In contrast, Rumble’s new wallet aims to remove intermediaries and facilitate a direct connection between viewers and creators.
The consolidation of these assets introduces significant operational changes.
- Cross-border efficiency: Using digital assets bypasses the geographic barriers and delays of the SWIFT system, allowing creators in emerging markets to access funds without the friction of international banks.
- Resisting censorship: Direct transfer of value reduces dependence on payment processors, which may have restrictions based on internal policies or specific jurisdictions.
- Feasibility of microtransactions: The Lightning Network allows you to process small payments that would be unprofitable in traditional financial systems due to fixed credit card fees.
This initiative follows Tether’s strategic investment in Rumble and serves as a proof of concept for how the content platform can integrate internet-native financial layers to optimize the distribution of value globally.
According to a report from CriptoNoticias, the platform has always been close to Bitcoin and even has its own strategic reserve, making its first purchase in January of last year. Therefore, we are likely to see more bets of this type within the Rumble.